Pharma is a complex and highly regulated sector. There are a cans and cant do’s when it comes to the marketing of pharmaceutical medication that marketers (especially digital marketers) need to be aware of when going about their activities. Also, there are generally many layers of approval and review required before publishing any content on any channel to ensure the legal and compliance teams are about to run their eyes past it.
We work with 3 main areas within Pharma; Consumer, Animal (Farm & Companion) & Prescription and we understand the needs of each group thoroughly. Our solutions in the Pharma sector tend to be around helping brand managers create the digital assets and strategies they need to achieve their outcomes for their brands. We also look at broader innovation projects within organisations and drive these forward. From large platform builds to websites with a CMS, Email Marketing support, native mobile and tablet applications and cutting edge tech like Virtual Reality (VR) and Augmented Reality (AR), our team of solution experts will draw on their expertise and experience in the Pharma sector to ensure you reach your objectives.
Featured Case Study
Bravecto is an MSD Animal Health brand. Designed for dogs, Bravecto is the only product offering a full 3 month tick and flea protection. For the Australian product launch, Leafcutter was engaged to develop the local markets digital assets. This included; their website, a mobile app and an innovative arcade style game for use at events.
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